MAI Image 1 is Microsoft’s in-house AI image generator. It converts natural language prompts and optional reference images into photorealistic visuals, balancing speed with high fidelity.

It emphasizes lighting and reflection realism, prompt sensitivity, and fast inference. Combined with Microsoft ecosystem integrations, it’s designed for professional creative workflows.

Yes. You can provide one or more references to guide palette, texture, and overall art direction. It’s especially useful for brand consistency and character identity.

Start with subject and action, then add scene details: time of day, lighting (e.g., ‘soft tungsten bounce’), composition (‘35mm, shallow DOF’), textures, and color mood. Iteratively refine for the look you want.

Absolutely. Use similar prompts and the same references to maintain identity and tone across many outputs—great for catalogs, storyboards, or editorial sets.

It’s optimized for low-latency generation so teams can iterate quickly. Actual times vary with resolution and complexity, but most standard images render in seconds.

High-resolution outputs suitable for print and digital use. For very large formats, upscale with your preferred pipeline or request higher-res presets via API.

Yes—subject to Microsoft’s license and your local regulations. Review usage rights, especially when referencing people, brands, or protected assets.

MAI Image 1 applies policy-aligned filters and checks. Enterprise options include audit logging, user access controls, and content governance features.

Yes. The API enables batch generation, style presets, and workflow integration. You can enforce naming, metadata, and prompt templates programmatically.

It’s designed for Microsoft ecosystem compatibility. Expect tighter integration with Copilot, Bing Image Creator, and Microsoft 365 creative workflows.

Like all generative models, dense scenes, tiny text, extreme perspectives, or unusual lighting can be challenging. Clear prompts, clean references, and iterative refinement help mitigate artifacts.

Use a reference pack (logo, color swatches, key materials), keep prompts steady, and lock a ‘style preset’ for the series. Save versions so your team can reuse the best settings.

Yes. While MAI Image 1 excels at realism, it can render stylized art. Specify the aesthetic—illustrative, painterly, anime, noir—and add references for guidance.

Uploads are processed under Microsoft’s security standards. For enterprise, enable stricter retention policies, private deployments, or region-specific processing if required.

Standardize prompt templates, keep a shared reference library, and version your presets. Use API or M365 integration so design, marketing, and engineering stay aligned.